Over the last few years, the American tradition of Black Friday has crept up on us, with crazy reports and even injuries sustained by people trying to grab a bargain. Who doesn't love a bargain...?
The only thing I could think of whilst reading reports of these apocalyptic rushes for TVs and toasters was how ugly it all was. (That, and whether the people scrabbling to buy things would still have the items this time next year. But that's one for another blog post!)
Has life in the 21st Century really gotten to the point where people are willing to push others over, to scramble over one another, to grab a bargain? To spend Cyber Monday frantically pressing 'Buy' online? Obviously the recession has made everyone more discount-conscious but I think we're better than these scenes of consumerism at its worst.
For this reason, I won't be slashing prices massively this weekend. I will, however, as a reaction against the Black Friday and Cyber Monday ugliness, be donating 15% of my sales to Shelter, the housing and homelessness charity.
But, there are too, too many people in the UK who currently don't have a place to call home. Whether that is due to losing their job, their relationships breaking down or other circumstances. 100,000 children will spend Christmas day in temporary accommodation this Christmas.
There will be no Christmas tree, no gifts that they've longed for, no security and in many cases, the rest of their family may be miles and miles away. That just should be the case of ANY child, anywhere.
There are obviously hundreds of charities that desperately need help at the moment. It was a tough choice but the happy memories of my own childhood Christmases juxtaposed against the thought of a child without similar experiences breaks my heart.
I would obviously be delighted for you to choose girl&bird for your Christmas presents and to give something back to you, girl&bird will be giving you free UK postage, plus £5 off your next order.
If you think this is a good idea, please do share! Share the #DoGoodFriday hashtag, share the sentiment, and take a step back and think about your purchases. The world will thank you for it!